Tuesday 22 January 2019

BBC Radio Bosses Are All White, Soon They Could Be All Men




This week the controller of BBC Radio 4, Gwyneth Williams, announced that she is going to leave after eight years in the role.

That raises one very obvious question: Who will take Gwyneth Williams’ place?

First some facts: If one looks at the BBC website it has a section titled “Who runs BBC Radio” along with their pictures.

The Director of Radio and Music is Bob Shennan – a white man
The Controller of Radio 1, 1Xtra and Asian Network is Ben Cooper – a white man
The Controller of Radio 3 is Alan Davey – a white man
The Controller of Radio 5 Live and Live Sport Extra is Jonathan Wall – a white man

Following a restructure in 2016 Radio 2 and Radio 6 do not have controllers and so they are not listed in this section of the website nor is Director of Radio & Education – overall boss of all radio but:

The Head of Programmes for Radio 2 is Lewis Carnie – a white man
The Head of Programmes for Radio 6 Music is Paul Rodgers – a white man
Director of Radio & Education is James Purnell – a white man

In fact of the eight most senior roles Gwyneth Williams is the only woman to head any of the BBC’s radio stations. When she finally leaves that number could drop to zero.

And most people will have noticed that in the above lists there is not a single person of colour.

And so how is this senior tier of non-diversity doing?

According to the latest audience figures compiled by Rajar commercial radio extended its lead over BBC with total BBC audience down 1.6% compared to the same time the previous year.

And according to the BBC’s own report in 2015:
1.       The majority of BBC Radio’s audience is over 55 while the percentage of young people are increasingly BAME (Black Asian and Minority Ethnic)
2.       You are one and a half times more likely to listen to BBC Radio if you are white compared to if you are BAME.
3.       And unsurprisingly more men listen to BBC Radio than women.

This would normally be the part of a blog post I would argue why the BBC, and/or the media industry in general, needs to embrace diversity and inclusion. But I believe the figures are so stark they speak for themselves.

There are of course plenty of suitable women and/or BAME candidates who could not only replace Gwyneth Williams but could also refresh the other controller positions once the incumbents move on.

And so to answer my original question “Who will take Gwyneth Williams’ place?” the answer is I do not know.

But I am making a plea to the BBC:

Please consider a broad range of candidates and make diversity a priority because if we love the corporation and want it to flourish there is no way it can continue as business as usual.

(The picture at the top of the piece is a rough depiction of what the future of BBC Radio management meetings could look like if we are not careful) 

Wednesday 16 January 2019

Diverse Crews Are Not Just For Making "Diversity" Programmes




What does it mean to be a black producer?

How does a woman scriptwriter differ from a male script writer?

In what way does a disabled director work differently from an able bodied director?

I know these are all ridiculous questions which are impossible to answer. But ten years ago I was in a meeting at the BBC which was asking these very questions, only not about race, gender and disability specifically, but about programmes made in Scotland.

The BBC was trying to quantify what made Scottish films different from films made in London.

My understanding was the poor people who were tasked with such a ridiculous job were also going to Wales, N. Ireland and other parts of the UK to ask the same question.

The meeting came to a few conclusions:

1.       Scottish programmes are different from London productions because they are made in Scotland.
2.       There is no easy quantifiable difference. Living in Scotland gives people different perspectives, interests, and in some cases even different values, from living elsewhere in the UK. And so given editorial control this is organically reflected in the finished programme.
3.       Everyone in the meeting fought against Scottish programmes being pigeonholed that it is only genuinely “Scottish” if people are wearing kilts, eating haggis or playing the bagpipes.

I was reminded of this meeting a few days ago when I read about a new series of eight short films which the BBC will be broadcasting called “Soon Gone” looking at Caribbean family’s arrival in Britain on the HMS Windrush in 1948 and charting their progress over the last seventy years and into the future

Talking about the series Jonty Claypole, the head of BBC arts said; “It was implicit from the start we would have a black cast and crew. This seemed like something television could do to mark the Windrush era”.

I commend the BBC and the independent production company for seeking out diverse cast and crew to work on the production. I am sure the films have a different sensibility due to the how they were staffed.

However at the same time I disagree with Jonty Claypole that having a black cast and crew “seemed like something television could do to mark the Windrush era.”

What I would have liked to see to “mark the Windrush era” is for television to reflect how black people are now woven into the fabric of the UK and this would mean productions with majority black staff producing programmes that have nothing to do with explicitly black subject matter.

Whilst I was in Scotland I oversaw award winning news and current affairs programmes about drugs in sport, illegal puppy farming and the financial crisis – all issues that effected Scottish people but were not “explicitly” Scottish. These programmes were crewed by majority Scottish staff and I am 100 percent sure that they were qualitatively and quantitatively different from anything a London based team would have made.

Just like my colleagues in Scotland who did not want to only work on programmes with kilts and shortbread. Black directors, scriptwriters and crew equally want to make programmes that have nothing to do with the Windrush, Nelson Mandela and slavery. Given the opportunity I am also sure black teams would create award winning films on “non-black” subject matter that would have a completely different feel than if a non-diverse team produced them.

Therefore my Windrush plea to the all British broadcasters is: We are now part of British society so remember we can make programmes about everything, we are not just there when you have a black programme you want to make.

This year marks the 50th anniversary of the first man on the moon. Let’s commission a series of short films about that – but crewed by a majority black team. That might be the best way to really honour the Windrush legacy and get a unique perspective on a subject which has been covered hundreds of times before. How about it Jonty?



Sunday 13 January 2019

48 hours in the campaign for Diversity Tax Break for TV and Film




Last week (Jan 8th and 9th) the campaign for tax breaks for film and television productions, which meet certain diversity criteria, took another step forward. With several important meetings in the space of 48 hours.

BIGGER THAN JUST THE PEOPLE IN THE MEETING

I strongly believe that we will only achieve “Diversity Tax Breaks” if there is mass support in the industry for them. Which is why even though the meetings involved relatively few people it is important that I keep as many people as possible informed on the developments.

The first meeting was on Tuesday8th January at The Department of Digital, Culture, Media and Sport (DCMS). Present at the meeting were the actors Sir Lenny Henry and Adrian Lester, the film producer Nadine Marsh-Edwards, the former head of BBC Productions Pat Younge, former commissioner Angela Ferreira and of course I was also there with my experience of regional diversity as former editor of current affairs programmes at BBC Scotland.

I’d like to think we all brought very practical experiences to the meeting of exactly why diversity tax breaks would make a real difference to our work. This was most definitely not an ideological meeting but one where people were trying to look for practical solutions to a problem that has plagued UK film and television for far too long.

THE GOVERNMENT ARE SERIOUS

Over the years I have been to several government meetings about diversity but I have never been to one with so many senior officials representing so many different departments. Representatives from DCMS were obviously there but so were representatives from the Treasury, HMRC, Department for International Development (as UK women and equalities comes under their remit) and representatives from No 10.

My fear had been that after Lenny Henry and others had delivered the open letter, signed by over 80 prominent industry figures and bodies, calling for diversity tax breaks, this meeting was just going to be a polite chat with coffee and biscuits. But many departments sent two representatives and a senior Special Advisor. It wasn’t quite standing room only but extra chairs definitely needed to be brought in. This was not a polite coffee and biscuits chat!

WHAT CAME OUT OF THE MEETING

The debate covered a number of issues on the actual practical implementation of a diversity tax break and a small discussion on possible alternatives to tax breaks to increase diversity in film and television.

Without going into detail of the actual discussions two things came out of the meeting:

1.       The need for another meeting with all the major industry bodies to discuss diversity tax breaks specifically, as well as the issue of film and TV diversity more broadly. Such a meeting would include the BFI, all the entertainment unions (BECTU, Equity and Writers Guild), some of the major film studios and broadcasters as well as other interested parties such as Directors UK.
2.       Economic modelling to inform future discussions. This would answer serious questions as to how much how much a diversity tax break would cost the Treasury in the short run. Whether diversity tax breaks would be able to incentivise new UK productions to be made, as well as attract new productions from abroad, which would all obviously bring in new money to the Treasury. The modelling should also cover the different effects a diversity tax break would have depending on the level it was set.

We left the meeting optimistic that a second larger industry meeting will be held – hopefully before the end of March.

The government officials present at the meeting however informed us that it was their policy not to make possible tax modelling public unless and until a new tax (or tax break) had been agreed upon. Which means we are now looking at trying to commission some independent economic modelling ourselves.

AFTER THE GOVERNMENT COMES THE OPPOSITION

The following day a smaller group of us met with members of the opposition, specifically Dawn Butler MP, the Shadow Equalities Minister, and John McDonnell, the Shadow Chancellor of the Exchequer.

We felt it was very important to meet with the Shadow Ministers because the issue of diversity tax breaks must be bigger than Party politics. It is a solution that should be implemented irrespective of whoever happens to be in government. The fact it was a smaller group was no indication of how important we all felt this second meeting was but more to do with pre-existing diary commitments, and the fact I was only in London for 48 hours did not help matters.

Again the meeting was incredibly constructive. But what became very obvious was that independent economic modelling is essential to take the issue further. Otherwise the debate quickly becomes people either asserting support for the idea or criticizing it with little or no evidence.

After seeing the Labour shadow ministers it also became clear amongst ourselves that we should be discussing the issue with the SNP if we really want this to transcend Party politics, and setting up a meeting with the SNP was added to out “to do” list.

On a personal level I also met with people from the Film Diversity Action Group (FDAG) for a quiet cup of coffee. The FDAG are also campaigning for a version of diversity tax breaks. It was the first time I had met with them since they launched in November and although we differ on some important points talking to them and hearing what they are doing made me feel that there is a real head of steam gathering for diversity tax breaks in one form or another.

After 48 hours and three long meetings there have been no concrete commitments by anyone and at best we might have another larger meeting in a few months’ time. We have also made more work for ourselves recognizing that we now need to commission some economic modelling and try and set up a meeting with the SNP. So why am I so optimistic?

WHY AM I OPTIMISTIC?

I have been campaigning and following the issue of diversity in film and television for longer than I care to admit and in those years I have never experienced meetings where so many senior officials have given up their time to discuss these issues.

The level of debate was higher and more detailed than anything I had ever experienced before. This was not mere lip service to “how bad diversity is behind the camera – can we set up another training scheme”. These were discussions probing the practicalities of implementing the policy both the positives and negatives.

The next two to three months will be essential to see if my optimism is well founded but whatever happens I will keep everyone informed via my blog.

Please keep supporting the campaign – the good will we have all received personally and via social media has been overwhelming.

Wednesday 2 January 2019

Why Economics Should Not Be Used To Justify Diversity - or what Dr. J, Larry Bird, Michael Jordan and old school basketball can teach us about diversity




About six years ago I started to hear a new argument when it comes to diversity and it is an argument I am hearing more and more often now.

The argument is a simple one: Companies should increase diversity because it is good for business. In the last few years study after study has been published that argues that if companies increase their diversity they will also increase their profits. According to a McKinsey report the most gender diverse companies outperform their competitors by 15%. For ethnic diversity the figures are even bigger with the most ethnically diverse companies outperforming their competitors by 35%.

When it comes to film and television recent studies seem to come to the same conclusion that productions which are more diverse both in front and behind the camera bring in larger audiences and are more profitable.

Now most people know that I love economics. I studied economics at university and I am married to one of the leading economists on China-Africa relations. And so when they hear about these studies they often assume that I support the argument that companies should increase diversity because it is in their financial interests.

But you may be surprised to hear that I do not support this argument and that is because of my other love – Basketball.

In 1988 two economists, Lawrence Kahn and Peter D Sherer, looked at the contracts of different NBA basketball players depending on their race.

They discovered that black players were paid significantly less than their white counterparts who were equally skilled (same shooting stats, turnovers, assists etc). And black players with the same skill level were less likely to receive a contract from a team. For those of you who love basketball like me this is roughly the time when Dr. J and Larry Bird where having their epic battles. 

And now here is the surprising thing – the racism made complete economic sense. In fact the team managers would have been going against their own financial interests to have paid the black and white players equally and here’s why:

The fact of the matter is that basketball is a business and even though as spectators we think the business of teams is to win games it is actually to increase their profits.

The two economists found that replacing one black player on a team with an “identical” white player raised home attendance by 8,000 to 13,000 fans per season.

Or to put it another way; if the Boston Celtics employed just one black player that would be the equivalent of playing one game a year to a completely empty stadium.

It made economic sense for basketball teams not to value ethnic diversity.

Now remember this is the 1980’s and the way most teams made their money was through ticket sales. But in the 1990’s something started to happen across all major sports.

Sports teams started to make their money from television revenue – ticket revenue started to become less important. No longer was it important to pack out a stadium with richer white spectators, attracting large numbers of fans who were willing to watch the games on TV -  irrespective of skin colour – so broadcasters could sell more advertising was suddenly a priority.

Or to put it in a way some basketball fans can understand more easily - this was the era of Michael Jordan - and it didn't matter any more if Jordan could pack out the United Centre in Chicago what mattered was whether people across the whole world would tune in to watch him play.

The economic model had changed. And the profitability of diversity had also suddenly changed. All of a sudden black players started to earn a lot more money.

It is precisely because I am basketball fan that I am very weary of people using profits as a justification for diversity. The NBA is a prime example of how things can change. And change in ways no one can predict.

Now let us take the example of the television industry.

The economics of television are currently undergoing a revolution as the major players in the industry switch from an advertising source of revenue to subscription based revenue.

Who is willing to pay the subscription? How can broadcasters attract new subscribers? And how can you retain the subscribers they have?

How these questions are answered will effect how profitable diversity is to broadcasters.

I actually suspect that in an effort to reach niche subscribers the subscription model may actually increase the financial imperative to increase diversity. But in ten years’ time there might be a new economic model that means diversity is not profitable just like in the bad old days of the NBA in the 1980’s. It is impossible to predict.

By using economics as a justification for diversity and arguing that we should increase diversity because it is good for the bottom line we are implicitly saying that we should not increase diversity if it is bad for the bottom line. That the NBA in the 1980’s was correct to discriminate against black players.

I believe diversity is morally the right thing to do.

Paying women, BAME (Black Asian and Minority Ethnic), disabled, LGBTQ+ and any other groups of people the same wage based on their skills should be the aim. Ensuring that everyone has equal access to have their voices and stories heard creates a better society.

Broadcasters should not do the “right thing” in increasing diversity because it makes them more money today because who knows doing the “wrong thing” might be equally profitable tomorrow.

It sticks in my throat to say but diversity might be even more important than my first two loves: basketball and economics.